Banca de DEFESA: VINICIUS CHRIST

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : VINICIUS CHRIST
DATE: 14/04/2023
TIME: 08:30
LOCAL: Remoto
TITLE:

STUDY ON TRADEMARK REGISTRATIONS IN COMPANIES IN VALE DO TAQUARI/RS: DIAGNOSIS AND PROPOSALS FOR IMPROVEMENT

KEY WORDS:

Trademark Registration. Industrial property. Board of Trade. Taquari Valley.

PAGES: 80
BIG AREA: Ciências Sociais Aplicadas
AREA: Administração
SUMMARY:

Trademark protection is of fundamental importance; however, in Brazil, there is a gap between the opening of new companies and the filing of trademark applications. Vale do Taquari reflects the national scenario, with a much higher rate of new companies opened compared to registered trademarks. Thus, the general objective of the present study is to highlight ways of stimulating the registration and protection of trademarks in companies in Vale do Taquari? In order to answer the question, we seek to examine how the brands of the companies linked to CIC Vale do Taquari are found, together with the INPI; as well as to identify the causes of the gap between the opening of companies and the low adherence to the registration of their trademarks. Thus, with the survey carried out, the aim is to create an institutional policy aimed at CIC Vale do Taquari, with the availability of a booklet aimed at the associated entrepreneurs themselves. As expected results, we seek to promote the issue of trademark registration in Vale do Taquari, raising awareness and the respective increase in the protection of trademarks of companies in the Valley

COMMITTEE MEMBERS:
Presidente - 1741645 - ERIK SCHULER
Interna - 898.004.270-15 - GENIZIA ISLABÃO DE ISLABÃO - IME
Interna - 2390719 - MARILIA BONZANINI BOSSLE
Externa à Instituição - FERNANDA STORCK PINHEIRO - UNIVATES
Externa à Instituição - JULIANA SARTORI BONINI - Unicentro